I want to tell you about a trick I learned that immediately transformed my sales skills for the better. I remember exactly when and where I learned about this and if you really grasp what I’m about to tell you… I think this moment will stay with you forever as well.
What I’m about to tell you has stopped so many sales careers before they even started, almost every single starting, and even some experienced, salesman do this wrong, because it’s human nature.
We only like to think about ourselves, it’s intrinsic, isn’t it? I need to benefit.. I need to gain.. But in sales, it’s completely the wrong approach. Because this approach comes across as needy and insecure, and people can smell it on you.
And one of the things you absolutely don’t want is people thinking you’re not confident in yourself, and your product. Because if you’re not sold on your product, how can your potential client ever be?
So how do we fix this?
It’s very simple, let me explain.
Imagine.. You’re going to the doctor, you sit down with him and before he even knows why you’re there he starts selling you on some random pills, he tells you why they’re the best, how beautiful the package is, and that you’ll even get them on a discount!
This isn’t what you want right? You want your problem fixed, not some pills at a discount.
And that’s exactly why it never happens. When you sit down with a doctor, he starts asking questions, he analyzes your exact problem and with his expertise, he advises a certain type of treatment to help YOU, not him or herself.
This is what we need to do, when a potential client talks to you, he or she has a problem, or they wouldn’t be talking to you.
Your job is to ask the right questions, analyze their problem, and offer them the perfect solution they need. Put aside the need to earn money, close the deal, instead focus on what they need. Doesn’t your solution fix their problem? Don’t take their money. I know.. It sounds weird, but going into a sales meeting with this abundant mindset will get you way more deals than you lose because of it.
This takes practice and endless times of fucking up because it’s against human nature. Want to skip this learning curve and get straight to business? Let one of our experts handle your sales to be sure you get maximum results.
